STL RAMS Now The Most Protected Team In America

“If Kevlar can stop a bullet, it can damn sure stop a blitz.”

A paradigm shift in player safety is occurring :UNEQUAL® Technologies, the leading provider of athletic protection gear fused with patented military-grade composites, today announced a new partnership with the NFL’s St. Louis Rams.

Rams players will be ‘armored-up’ with the full suite of Unequal’s EXO Skeleton® products, including girdles, rib protectors, Footbeds®, and CRT(TM) – supplemental helmet protective pads, and insoles.

“Player safety is of paramount importance to the Rams and Unequal is integral to that initiative by providing us with the most advanced protection for our players,” said Rams Chief Revenue Officer Bob Reif. “Our focus is to prevent injuries through innovative techniques, training and Unequal equipment. We’re proud to be the first team to partner with Unequal to safeguard all of our players with this game changing technology. And it helps that the players love it.”

“We are thrilled to partner with the St. Louis Rams on their upcoming season,” said Unequal CEO Rob Vito. “They share our credo: be proactive rather than reactive to injury. Steve Young, an NFL Legend, said it best, ‘It would have been better if the players were wearing Unequal before they got injured.’ We applaud the Rams for being so progressive by equipping all of their players with Unequal as a preventive measure. This helps mitigate injury and keep their first string playing longer, stronger and safer. And healthier players should result in more wins.


Unequal® CEO Rob Vito Interview, Sept 23, 2011

Unequal® CEO Protected by EXO Skeleton, Sept 26, 2011


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